Media relations is the term for activities that involve liaising directly with the people responsible for producing the news and features in the mass media.
We maximize compelling media coverage by bridging with journalists and editors to ensure your mission and key messages are communicated in a clear, concise and consistent manner, backed with data from reliable sources. We have expertise to conceive persuasive storytelling and distribute the content through traditional, online and hybrid media channels. Our media relations expertise includes conducting media audits, providing strategic counsel for media interaction, brand positioning, pitching media interviews, securing media engagements, monitoring and analysing news, organizing media briefings, and providing media relations skills training. Our team is adroit to navigate the media sector and build newsworthy stories that connect with the masses.