SEM - Search Engine Marketing
SEM stands for “Search Engine Marketing.” It is a form of Internet Marketing that involves the promotion of websites by increasing their visibility in Search Engine results pages primarily through paid advertising.
SEM is a type of Internet marketing associated with the researching, submitting and positioning of a website within search engines to achieve maximum visibility and increase your share of paid and/or organic traffic referrals from search engines.
SEM involves things such as search engine optimization (SEO), keyword research, competitive analysis, paid listings and other search engine services that will increase search traffic to your site.
